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Vol. I · No. 1

Connecting

Press Office · Media Relations

For immediate release

Wall Street Mining Co. · $WSM

Press &
Brand Kit

Everything you need to write about, draw, stream or meme the Firm — correctly. Take the files; keep the ink green.

§1

The Marks

Three official files. Use them as supplied — no redraws, no filters.

The Chairman: engraved portrait of a 1970s trader with swept hair, aviator glasses, mustache and cigar

The Chairman

PNG · 400 × 400 · Profile picture

Wall Street
Mining Co.

Read the market. Own the stock. Mine the value.

The Wordmark

Set in Instrument Serif · Uppercase

Typeset, not a file

§2

The Inks

Forest-green ink on cream paper is ninety percent of the brand. The rest is seasoning.

Recommended proportions

  • --paperPaper
    #ede6d9

    bg-paper · text-paper

    The newsprint. Default background.

  • --inkInk
    #0f3b2b

    bg-ink · text-ink

    Primary. Type, rules and the mark.

  • --forestForest
    #0a2c21

    bg-forest · text-forest

    Dark sections, the trading floor.

  • --brassBrass
    #b28a3b

    bg-brass · text-brass

    Accents, sparingly. Large text only.

  • --phosphorPhosphor
    #5cf58f

    bg-phosphor · text-phosphor

    LED & CRT only — never on paper.

  • --claretClaret
    #7b2d2d

    bg-claret · text-claret

    Warnings and negatives. Rare.

  • Paper Deep--paper-deepTinted panels
    #e3d9c7
  • Paper Light--paper-lightCards & certificates
    #f6f1e7
  • Ink Soft--ink-softSecondary text
    #2b5444
  • Ink Mute--ink-muteLabels & captions
    #426454
  • Forest 2--forest-2Dark surface
    #0f3a2c
  • Forest 3--forest-3Raised dark surface
    #164a39
  • Phosphor Dim--phosphor-dimUnlit LED segments
    #2a8f52
  • Brass Light--brass-lightHighlights on dark
    #d8b867

§3

The Type Case

Five faces, each with one job. All free on Google Fonts.

  1. 01

    Instrument Serif

    Nameplate & section headlines. Always uppercase, tight leading — it matches the banner.

    font-display400 · Italic

    Wall Street Mining Co.

  2. 02

    Playfair Display

    Fat broadsheet headlines and big numbers.

    font-heavy700 · 800 · 900

    They said you can’t mine stocks.

  3. 03

    Newsreader

    Body copy. Italic for deks and captions.

    font-body200–800 · Italic

    Every takeover pays the last miner, funds the portfolio and resets the auction higher. The flywheel that feeds your bags.

  4. 04

    IBM Plex Mono

    Labels, data, addresses and the terminal.

    font-mono400 · 500 · 600

    MINE · 64 WSM/S · SLOT 01 · 0x7edA…B8e5

  5. 05

    Doto

    Dot-matrix ticker boards. Phosphor on forest only.

    font-led600 · 800 · 900

    $WSM ▲ MINING OPERATIONS COMMENCING

§4

The Boilerplate

Paste-ready descriptions. Accurate, on-brand, no promises.

Short · 40 words

Wall Street Mining Co. ($WSM) is the first dETF launched on GlazeCorp, the dETF launchpad on Robinhood Chain. Mine it, buy it, or burn it: every mining payment helps build a portfolio of tokenized stocks that holders can redeem.

Long · 110 words

Wall Street Mining Co. ($WSM) is a decentralized ETF (dETF) on Robinhood Chain and the first token launched on GlazeCorp. New WSM can only be mined: a single mining slot is sold in a Dutch auction that restarts at twice the last price paid and falls to zero over an hour. Each takeover pays 80% to the outgoing miner; the remainder, after small creator and protocol fees, funds auctions that buy assets for an ownerless treasury drawing on sixteen tokenized stocks, including AAPL, NVDA and SPY. Holders can burn WSM at any time to redeem a pro-rata share of that portfolio. Est. 2026. Professional Bag Diggers.

§5

Approved Lines

Lifted straight from the feed. Quote freely; attribute to @WSMCO_ unless noted.

  1. No. 01

    “They said you can’t mine stocks.”

  2. No. 02

    “Mine it. Buy it. Burn it.”

  3. No. 03

    “The flywheel that feeds your bags.”

  4. No. 04

    “Position adjusted. Mining operations commencing.”

  5. No. 05 · via @glaze_corp

    “Choose rich. Every time.”

  6. No. 06

    “Read the market. Own the stock. Mine the value.”

  7. No. 07

    “A new era for finance.”

  8. No. 08

    “Notis on. Yes, you.”

  9. No. 09

    “Collabs open.”

§6

House Rules

The Chairman is easygoing about most things. Not these.

Ink on paper✓ Do
Paper on forest✓ Do
Stretched✕ Don’t
Recolored✕ Don’t
Effects✕ Don’t
Rotated✕ Don’t

Do

  • Set the mark in Ink on Paper, or Paper on Forest.
  • Give the mark clear space at least the width of the shovel blade.
  • Render tickers as type — AAPL, NVDA — like a share register.
  • Call it “a dETF on Robinhood Chain” and link the official contract address.
  • Use the Chairman as your PFP. He’d insist.

Don’t

  • Stretch, skew, rotate, outline or redraw the mark.
  • Recolor it in gradients, neon — or anything purple.
  • Use company logos for tickers. They’re trademarks.
  • Promise returns: no “guaranteed”, “risk-free”, “passive income” or “to the moon”.
  • Imply affiliation with Robinhood Markets, Inc. or any listed company.
  • Put phosphor green on paper. It fails contrast.

§7 · Press inquiries & collabs

Get the Chairman on the line.

Interviews, features, collabs and corrections go through one desk: DMs to @WSMCO_ on X. For protocol questions, GlazeCorp keeps the docs and a community Telegram.

The Wall Street Mining Co. name, mark, Chairman portrait and banner may be used to cover, discuss or celebrate $WSM. Please don’t use them to imply endorsement, to sell unrelated products, or for anything that would embarrass the Chairman.